5 Ways to Make a Great Brand Impression With Your Office

A great first impression is essential for prospective clients. The reception area or main office is the first thing they see and any emotions it provokes will forever be associated with your company. A fantastic office will induce positive emotions, so it is essential it accurately represents the brand, company core values and acts a practical hub for effective work.
Follow our 5 steps to make a great brand impression with a reception area and main office!

1.    Decide on your branding

If the current branding of the company is already perfect, then make sure you have all the designs to hand. The colour palette, logo and other design elements will prove useful when it comes to decorating and adding the final touches to ensure brand consistency. Otherwise, enlist the help of a graphic designer and get creative!

2.    Create an office floor plan

Grab a pen and paper and draw up a basic floor plan of the office. There are a variety of tactics you can use to create a productive workplace, such as the layout of desks and office partitions. Make sure to incorporate your branding along the way with colour choice and furniture and accessories, such as artwork and plants.

3.    Consider glass office partitions

Installing glass office partitions is the most cost effective way to divide up the office and create meeting rooms or soundproof meeting rooms with a modern aesthetic. Glass office partitions offer a customisable, stylish and re-locatable solution that serves as a fantastic investment for a growing company.

4.    Decorating, glass manifestations and signage

Paint the walls with brand colours, ensuring they complement each other and mirror the type of work you do. Neutral colours are great for conservative lines of work and warm, vibrant colours are ideal for creative work. Consider placing your logo in the meeting room and head offices as this is where potential clients will frequent the most.

Glass manifestations are a decorative glass film that can be added to glass office partitions to provide privacy and enhance your brand.
Consider adding the logo, quotes of your company values or simple patterns of colour to the glass partitions. For examples, visit our glass manifestations gallery.

Add signage to the outside of the office, next to the entrance door and where needed for way finding.  Signage gives a professional first impression and allows for easy navigation for visitors.

5.    Think of the final touches

From desk accessories to stationary, try to keep it in on-brand. For example, branded pens, mouse mats, note pads and mugs will help to keep the office looking uniform and tidy. Consider final touches such as office plants, artwork, clocks and whiteboards that will enhance productivity and evoke positive emotions.

Creating a great brand impression with glass office partitions, glass manifestations and more will not only encourage the productivity of employees but create a lasting impression for potential clients that will hopefully convert to leads.

Start the process today with glass office partitions and glass manifestations from Applied Workplace. Get in touch with a member of our friendly team to discuss your requirements today by calling 01202 577 777 or email enquiries@appliedworkplace.co.uk